Well that we are in crisis is not new, that this crisis coming to Adsense is not new to notice it on sites that do not have big advertising revenue it is new .
These days I have read in some forums the concern of many webmaster for the falls in their income .
Pogamos a example of what we have , is not the case with this blog that often requires more clicks to get to the quantities of which are spoken .
Prior to earn some $ 10 needed about 30 clicks, and yet now need to win about 50 clicking $ 10.
What is this? that unless we win?
Declining revenues
In fact put an example of this blog , this site in the recent months has experienced a rise in traffic while the percentage of clicks on the ads of the site also remains more or less constant, without However, advertising revenues down since the beginning of the summer of 2008 .
There two explanations to this problem :
- Every time there is more websites with Adsense advertisers and less which translates into a cheaper cost per click.
- Every time there is least advertisers’ to ‘and return to the same situation, the cost per click drops .
The global crisis is coming to the Internet
Of all the possible explanations to this issue which convinces me most is that
the global crisis is coming to the Internet , companies have less money, and therefore have less money to spend on Adsense advertising as .
While
I think Google Adsense support more stable at this moment in the short to medium term , if any services can cope with the crisis with strength is Google Adsense but that happens if these figures I gave before continuing going to worse, that will probably start to feel even in the blogosphere , there are many bloggers who using Google Adsense for the payment of the server and even more fortunate to have an extra income per month, if These requirements are certainly would fail to fulfill a small drop of bloggers in the medium term .
Against this background it is my recommendation
optimize every possible Adsense ads whether in your design, placement or content is no doubt that the latter parameter has more room for improvement. < >
It also affects Google?
Yes, this affects a lot to Google, it must be borne in mind that
Adsense – Adwords is the main source of revenue for Google ‘to’ and therefore this affects a lot.
It is not an official figure but Adsense webmasters to pay 78.5 cents for every dollar paid by advertisers and therefore of every dollar Google is 22.5 cents
.
If what commented that every time there is less money at stake due to the crisis is undeniable that a
short or medium term will end by noting what Google also .
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