Everyone is uncomfortable when Microsoft announced that Office 2010 Starter would be partially supported by ads, and it seems like advertising on desktop applications can be something you have to get used to medium term. As Amit Agarwal at Digital Inspiration commented, Google Earth is now showing sponsored links in search of destinations.
While the ads are less annoying, they are still there. if you do not like google ads, you can not be blocked with AdBlock Plus. In that sense the change makes sense – why Google does not want to deliver content without advertising on its own applications that can not be avoided easily (not as easy as installing an add-on like in firefox ..)?
Agarwal, change is also remarkable, given that Google does not allow developers to integrate AdSense into their desktop applications. If this trend indicates a paradigm shift in Google, are bracing for a flood of applications to follow suit.
Google would not try something like this with the recently announced Chrome OS, right? Share your thoughts in the comments!