Sometimes we are not aware of the importance of what we seem to “small details” ‘to’ and we do not realize the great potential that we missed, for headlines many times we were wrong by not giving them the importance they deserve .
A good owner is
important like a good domain, or the importance of the H1 in SEO.
The importance of a good owner
search engines use the titles of the pages in its search results and the majority of blogs use such a structure similar to this:
nombredelblog.com>> Post Title
Title Post | nombredelblog.com
In blogs and websites is much better than conventional
the “title” is only the title of the post or news without including the name of the page which can be seen when viewing the domain.
It is very important to keep in mind that
the relevance of your blog in the search results will determine the title , so we have to follow a series of basic rules about titles : < >
- 60 and 70 characters
If we follow these tips we probably closer to the
objectives that the title should have
- good CTR
- (click through rate), or average percentage of clicks per impression, that the title is attractive.
- on the content that it points.
- title of the page
highlight and differentiate themselves from the rest
Of the above rules there is a particularly important:
We must not neglect the keywords
included on the titles as they are the most important in positioning our website, is not advisable to repeat key words’ to ‘and we will also achieve an optimal balance keyword, thus get a title with sense for the visitor and “respect” for search engines .
The ideal is a keyword or two per title
, and even now time
could be reduced to a single keyword .
this word or key words are very important because it will surely be used in links pointing to your website ‘to’ and this link with our key words will give us many opportunities for better positioning, the best example of this are Google Bombing famous.